{"id":468,"date":"2023-04-08T11:32:49","date_gmt":"2023-04-08T06:02:49","guid":{"rendered":"https:\/\/36rpm.com\/blog\/?p=468"},"modified":"2023-04-14T17:41:19","modified_gmt":"2023-04-14T12:11:19","slug":"7-quick-seo-tactics-to-improve-your-websites-rankings","status":"publish","type":"post","link":"https:\/\/36rpm.com\/blog\/7-quick-seo-tactics-to-improve-your-websites-rankings","title":{"rendered":"7 Quick SEO Tactics to Improve Your Website&#8217;s Rankings"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Search engine optimization must be at the top of your priority list if you are counting on your website to thrive online business. Remember that you won\u2019t be able to generate leads for your business if nobody can find you in the crowded world of websites. And, undeniably, the top result on Google has more chances of getting clicked than those appearing on the second or third page and beyond.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It means that if you are not number one on the page, you must miss out on potential traffic. What\u2019s even scarier is that around 75% of people won\u2019t even click on the second page. But thankfully, it\u2019s not too late to get started. Here\u2019s a quick rundown of the 7 most effective SEO tips to improve your website rankings.\u00a0<\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_50 ez-toc-wrap-left counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69db8fc087504\" class=\"cssicon\"><span style=\"display: flex;align-items: center;width: 35px;height: 30px;justify-content: center;direction:ltr;\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/label><label for=\"ez-toc-cssicon-toggle-item-69db8fc087504\"  class=\"cssiconcheckbox\">1<\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69db8fc087504\" ><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/36rpm.com\/blog\/7-quick-seo-tactics-to-improve-your-websites-rankings\/#Increase_your_Google_Rankings_with_these_7_Proven_Tips\" title=\"Increase your Google Rankings with these 7 Proven Tips\">Increase your Google Rankings with these 7 Proven Tips<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/36rpm.com\/blog\/7-quick-seo-tactics-to-improve-your-websites-rankings\/#Have_a_good_foundation\" title=\"Have a good foundation\">Have a good foundation<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/36rpm.com\/blog\/7-quick-seo-tactics-to-improve-your-websites-rankings\/#Index_your_page\" title=\"Index your page\">Index your page<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/36rpm.com\/blog\/7-quick-seo-tactics-to-improve-your-websites-rankings\/#Don%E2%80%99t_go_overboard_with_keywords\" title=\"Don\u2019t go overboard with keywords\">Don\u2019t go overboard with keywords<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/36rpm.com\/blog\/7-quick-seo-tactics-to-improve-your-websites-rankings\/#Optimize_for_search_intent\" title=\"Optimize for search intent\">Optimize for search intent<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/36rpm.com\/blog\/7-quick-seo-tactics-to-improve-your-websites-rankings\/#Always_add_alt-text_to_images\" title=\"Always add alt-text to images\">Always add alt-text to images<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/36rpm.com\/blog\/7-quick-seo-tactics-to-improve-your-websites-rankings\/#Create_content_around_shoulder_niches\" title=\"Create content around shoulder niches\">Create content around shoulder niches<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/36rpm.com\/blog\/7-quick-seo-tactics-to-improve-your-websites-rankings\/#Get_quality_backlinks\" title=\"Get quality backlinks\u00a0\">Get quality backlinks\u00a0<\/a><ul class='ez-toc-list-level-4'><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/36rpm.com\/blog\/7-quick-seo-tactics-to-improve-your-websites-rankings\/#Summing_Up\" title=\"Summing Up\">Summing Up<\/a><\/li><\/ul><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Increase_your_Google_Rankings_with_these_7_Proven_Tips\"><\/span><strong>Increase your Google Rankings with these 7 Proven Tips<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">SEO can be overwhelming, but paying attention to the basic tips can position you higher in SERPs, thus growing your business beyond expectations. Here, we\u2019ll put together the tips and tricks to boost your Google SERPs. Follow them carefully and increase your chances of ranking higher in search results.\u00a0<\/span><b><\/b><\/p>\n<ul>\n<li aria-level=\"1\">\n<h3><span class=\"ez-toc-section\" id=\"Have_a_good_foundation\"><\/span><b>Have a good foundation<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Before you jump into inserting keywords or optimizing your content based on the search intent, start with an appropriate website structure. Poor website design and lack of information architecture can doom even the best SEO campaigns, leaving marketers in vain.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If your website is challenging for users to navigate and Google to crawl, you are destined to have little organic search traffic. Hence, pay attention to core web vitals and incorporate AI signals to determine search rankings.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Conduct a regular SEO audit to measure your site\u2019s current status and take necessary steps to improvise your site\u2019s overall structure and accessibility.\u00a0<\/span><br \/>\n<b><\/b><\/p>\n<ul>\n<li aria-level=\"1\">\n<h3><span class=\"ez-toc-section\" id=\"Index_your_page\"><\/span><b>Index your page<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Google is the leading search engine; hence, it\u2019s important to index your site, so Google can find it in the first place. The process starts with submitting a sitemap and allows Google to crawl individual pages.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Use a simple and logical URL structure and must do natural internal linking, so Google crawlers can find a logical patch through the content of your page. Finally, you can check how many pages on your site have been indexed by running it through Google.\u00a0<\/span><b><\/b><\/p>\n<ul>\n<li aria-level=\"1\">\n<h3><span class=\"ez-toc-section\" id=\"Don%E2%80%99t_go_overboard_with_keywords\"><\/span><b>Don\u2019t go overboard with keywords<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Those days are a matter of the past when keyword stuffing was used to help spam sites to rank higher in search engine rankings. Google has now gotten smarter than ever and penalizes websites for adopting such useless strategies.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Google always suggests marketers insert keywords naturally. Also, must utilize long-tail key phrases and add keyword variations to target the right phrase without being penalized.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Also, you should only use keywords that are relevant to your business, services, or location. Avoid inserting unnecessary phrases in the content, and be careful not to overuse them.\u00a0<\/span><b><\/b><\/p>\n<p>36RPM is a highly respected <a href=\"https:\/\/36rpm.com\/\">Digital Marketing Agency in Gurgaon<\/a> that is renowned for its exceptional search engine optimization (SEO) services. Their top SEO team is committed to providing their clients with the most effective keywords that can be integrated seamlessly into their websites. By doing so, they help to reduce the amount of time spent changing web pages for the purpose of SEO. Their expertise in keyword research and analysis allows them to identify the most relevant terms that are commonly searched for on search engines like Google.<\/p>\n<ul>\n<li aria-level=\"1\">\n<h3><span class=\"ez-toc-section\" id=\"Optimize_for_search_intent\"><\/span><b>Optimize for search intent<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Google has totally inclined itself to offer a seamless user experience. Hence, the end game for Google is to understand the context of a search better and serve up results that match the intent of the query.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Search Intent is classified into four major types, Navigational, Informational, Commercial, and Transactional. To optimize for search intent, you must check the SERPs for the keyword phrase and see if the top results align with your page.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If your page doesn\u2019t match the search intent, you can either edit your page or create a new one for better rankings.\u00a0<\/span><b><\/b><\/p>\n<ul>\n<li aria-level=\"1\">\n<h3><span class=\"ez-toc-section\" id=\"Always_add_alt-text_to_images\"><\/span><b>Always add alt-text to images<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Although a picture is worth a thousand words, Google cannot see the image, and hence you must add an alt-text to describe them. The alt-text helps both search engines and visually-impaired users to understand what your image is all about.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, when adding text to the pictures, make sure to keep it up to 125 characters, and feel free to include the target keyword.\u00a0<\/span><b><\/b><\/p>\n<ul>\n<li aria-level=\"1\">\n<h3><span class=\"ez-toc-section\" id=\"Create_content_around_shoulder_niches\"><\/span><b>Create content around shoulder niches<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Publishing niche-related content is important to stay higher in the SERP. But what if you are in the so-called boring niche, where it\u2019s almost impossible to create content that people will link to?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Well, in that cases, you can start creating content around shoulder niches and keep the audience engaged without distracting them from your key topic. Shoulder Niches are closely-related topics that you can use to create content without losing your search engine rankings.\u00a0<\/span><b><\/b><\/p>\n<ul>\n<li aria-level=\"1\">\n<h3><span class=\"ez-toc-section\" id=\"Get_quality_backlinks\"><\/span><b>Get quality backlinks\u00a0<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Even if you follow on-page SEO best practices, your site isn\u2019t assured to make the front page of Google. Hence, to amplify your chances, make sure to get backlinks from high-authority sites and see if these can make a difference.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Do not underestimate quality backlinks, as they can do wonders for your website. However, getting such links isn\u2019t as simple as it may seem. You must put in some additional effort to earn them. Create highly sharable content and follow the current SEO trends.\u00a0<\/span><\/p>\n<h4><span class=\"ez-toc-section\" id=\"Summing_Up\"><\/span><strong>Summing Up<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><span style=\"font-weight: 400;\">So, why wait? Visit every page on your website and skim through. Check what\u2019s lacking &#8211; images, videos, internal linking, alt-text, or a short snippet of text. Make sure to fix it and attract boundless organic traffic will follow. Get in touch with 36RPM today to receive exceptional <a href=\"https:\/\/36rpm.com\/search-engine-optimization\">SEO Services in Gurgaon<\/a> and enhance your website&#8217;s ranking on Google search results.<br \/>\n<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Search engine optimization must be at the top of your priority list if you are counting on your website to thrive online business. Remember that you won\u2019t be able to generate leads for your business if nobody can find you in the crowded world of websites. And, undeniably, the top result on Google has more chances of getting clicked than those appearing on the second or third page and beyond.\u00a0 It means that if you are not number one on the page, you must miss out on potential traffic. What\u2019s even scarier is that around 75% of people won\u2019t even\u2026<\/p>\n","protected":false},"author":1,"featured_media":469,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[5],"tags":[],"blocksy_meta":{"styles_descriptor":{"styles":{"desktop":"","tablet":"","mobile":""},"google_fonts":[],"version":5}},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>7 Quick SEO Tactics to Improve Your Website&#039;s Rankings - 36RPM<\/title>\n<meta name=\"description\" content=\"Boost your website&#039;s rankings with 7 quick SEO tactics! Improve your online visibility and attract more traffic to your site. Learn more.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/36rpm.com\/blog\/7-quick-seo-tactics-to-improve-your-websites-rankings\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"7 Quick SEO Tactics to Improve Your Website&#039;s Rankings - 36RPM\" \/>\n<meta property=\"og:description\" content=\"Boost your website&#039;s rankings with 7 quick SEO tactics! Improve your online visibility and attract more traffic to your site. Learn more.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/36rpm.com\/blog\/7-quick-seo-tactics-to-improve-your-websites-rankings\" \/>\n<meta property=\"og:site_name\" content=\"36RPM\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/36rpm\" \/>\n<meta property=\"article:published_time\" content=\"2023-04-08T06:02:49+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-04-14T12:11:19+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/36rpm.com\/blog\/wp-content\/uploads\/2023\/04\/7-quick-seo-tactics-to-improve-your-websites-rankings.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1150\" \/>\n\t<meta property=\"og:image:height\" content=\"510\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Yogesh Agrawat\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Yogesh Agrawat\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/36rpm.com\/blog\/7-quick-seo-tactics-to-improve-your-websites-rankings#article\",\"isPartOf\":{\"@id\":\"https:\/\/36rpm.com\/blog\/7-quick-seo-tactics-to-improve-your-websites-rankings\"},\"author\":{\"name\":\"Yogesh Agrawat\",\"@id\":\"https:\/\/36rpm.com\/blog\/#\/schema\/person\/790e93dd98e0ac94ed7b27da577a8f40\"},\"headline\":\"7 Quick SEO Tactics to Improve Your Website&#8217;s Rankings\",\"datePublished\":\"2023-04-08T06:02:49+00:00\",\"dateModified\":\"2023-04-14T12:11:19+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/36rpm.com\/blog\/7-quick-seo-tactics-to-improve-your-websites-rankings\"},\"wordCount\":981,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/36rpm.com\/blog\/#organization\"},\"articleSection\":[\"Search Engine Optimization\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/36rpm.com\/blog\/7-quick-seo-tactics-to-improve-your-websites-rankings#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/36rpm.com\/blog\/7-quick-seo-tactics-to-improve-your-websites-rankings\",\"url\":\"https:\/\/36rpm.com\/blog\/7-quick-seo-tactics-to-improve-your-websites-rankings\",\"name\":\"7 Quick SEO Tactics to Improve Your Website's Rankings - 36RPM\",\"isPartOf\":{\"@id\":\"https:\/\/36rpm.com\/blog\/#website\"},\"datePublished\":\"2023-04-08T06:02:49+00:00\",\"dateModified\":\"2023-04-14T12:11:19+00:00\",\"description\":\"Boost your website's rankings with 7 quick SEO tactics! 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