Boost Your Rankings with These Top 10 SEO Audit Tools for 2023

No matter how good you are at search engine optimization, running SEO audits is imperative to keep up with the pace. Since Google’s algorithm is getting increasingly complicated progressively, marketers need external help to survive this cutting-edge competition.

That’s where SEO Audit tools come into the role. They are specialized in digging deep and discovering any SEO issues affecting the web pages. So, are you ready to resolve SEO glitches impacting your SERPs? Start with these ten best SEO audit tools and make your website search engine friendly.

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Why Do You Need an SEO Audit?

To your surprise, Google currently uses more than 200 factors in its ranking. And that’s not all. It tweaks its search algorithm over 3,000 times every year, which comes down to about nine changes per day.

These continuous modifications make it challenging for a marketer to keep up with the stiff competition. Hence, to stay ahead of the curve, they must run an SEO audit to check what’s exactly hitting their search engine rankings and how they can get back on track.

An SEO audit allows you to diagnose the status of your website, so you can see if you have any broken links or other similar errors. In addition, these audits can give you insights into your competitor’s websites, including their strengths and weaknesses.

The 10 Best SEO Audit Tools for 2023

Here’s a quick rundown of the top 10 SEO Audit tools worth adding to your marketing strategy. Scroll through them, compare their features, and make a more informed decision. Without further ado, let’s dive right in.

1. Morningscore

A fully-fledged SEO Audit Tool, Morningscore is a one-stop platform for those who want to run an SEO audit without costing a dime.

Key Features

It lets you categorize your site issues and prioritize them by importance. Morningscore comprises a keyword research tool, backlink checker, website scanner, and SEO reporting tool.
Offers instant alerts for changes that could impact your site’s SEO.

2. SE Ranking

An all-in-one SEO suite, SE Ranking mainly focuses on keyword research, backlink tracking, PPC Research, social media management, website audit, and on-page analysis.

Key Features

It enlists actionable tricks for resolving SEO issues.
This auditing tool generally crawls link-by-link while accessing your website’s healthy.

3. SEO PowerSuite

The next best SEO Audit tool you must not miss out on in 2023 is SEO PowerSuite. It offers a broad range of tools for website audits, including Backlink Checkers, PPC Optimization, Competitor Rank Tracking, Social media Tracking, and more.

Key Features

This tool helps create white-label SEO reports.
It can check rankings and keywords in over 450 search engines.

4. Raven Tools

Counted among the leading SEO Audit Tools of 2023, Raven Tools is a complete SEO toolkit that allows you to audit your site for all kinds of SEO issues. In addition, the tool keeps track of your competitors, so you can understand their strategy and stay ahead of the curve.

Key Features

This tool categorizes SEO issues into six actionable categories and compares SEO audits to chart progress.
It can combine your audit KPIs with a marketing reporting tool for better outcomes.

5. Semrush

How could we forget to describe Semrush when listing the best SEO Audit tools for 2023? This tool has over 130 checks when auditing a website, and the report will elaborate you exactly how you can achieve higher rankings.

Key Features

It can create a customized white-label PDF for the issues and share SEO roadmaps with your stakeholders.
The tool tracks the daily performance of your website and discovers neglected link-building opportunities.

6. Ahrefs

Ahrefs is yet another prominent SEO audit tool with over five tools to its name. It comprises a Site Explorer, Rank Tracker, Keyword Explorer, Content Explorer, and a Site Audit Tool.

Key Features

With Ahrefs, you can discover problems related to your website’s external pages, CSS and JavaScript resources, broken pages, and redirects.
It crawls your site’s desktop and mobile versions and covers 100+ pre-configured SEO issues.

7. OnCrawl

Yet another classic SEO audit tool to try in 2023 is OnCrawl. It helps you make intelligent decisions through its suite of audit tools and SEO software. In addition, it analyzes your site’s technical status, especially at a time of search indexation.

Key Features

Supports segmentation based on any dataset.
It generates insights into your HTML quality, architecture, and performance.

8. Lumar Website Intelligence

It is a website crawler that offers granular data and metrics on your website’s technical health. This tool is handy when you wish to spy on your competitors and redeem yourself from Google Panda’s penalties.

Key Features

It defines custom scripts in the crawl setup.
Offers backlink metrics for your URLs

10. Screaming Fog

This tool is widely acclaimed for creating the groundbreaking SEO spider tool and boasts a complete lineup of SEO management software, including PPC, content, link building, conversion rate optimization, and social media marketing.

Key Features

It takes snapshots of each page as it crawls.
Allows you to audit up to 500 URLs for free.

11. SEO Site Checkup

Let’s wrap up the list with another classic option, SEO Site Checkup. It is a suite of tools for keeping an eye on competitors, auditing common SEO issues, evaluating regional performance, monitoring keywords, and creating sitemaps.

Key Features

It gives an overview of your site’s loading speed.
The tool keeps track of weekly changes across 30+ SEO variables.

Summing Up

The SEO landscape is constantly changing; hence, marketers must need a helping hand to handle the competition. We hope our research will help you navigate the crowded world of audit tools, so you can make an informed decision.